Air quotes and the politics of tone Why the Pierre Poilievre brand is such a hard sell.
Pierre Poilievre’s recent video attacking Mark Carney could have been a strong argument. If not for the air quotes. When he says Carney promised he could “handle Trump” and “negotiate a win,” his fingers twitch into the familiar inverted-comma gesture. It’s a tiny move, but it says everything. Air quotes don’t persuade; they perform. They turn conviction into commentary and...